Unconventional Real Estate Success: Outbound Sales and Circle Prospecting
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In this gripping tale of real estate prowess, Brandon Mulrenin unveils a maverick agent who defies industry norms by shunning expired listings and for sale by owners. Meet Casey, a trailblazer who eschews the treacherous waters of cutthroat competition and undesirable clients. Through a candid conversation, Casey unveils his evolution from clueless newbie to a seasoned pro who swears by the power of outbound sales. His secret? The art of disqualifying leads to unearth genuine prospects amidst the noise.
Casey's journey is a symphony of trial and error, from naive MLS browsing to the relentless pursuit of open houses for leads. He candidly shares his early missteps, highlighting the stark reality that success in real estate doesn't come knocking; you have to chase it. Embracing the mantra of proactive communication, Casey delves into the pivotal role of targeted prospecting in carving out a niche in the cutthroat LA market. His shift towards circle prospecting signals a strategic move towards long-term sustainable success.
The conversation between Brandon and Casey crackles with insights as they dissect the nuances of effective lead generation. Casey's daily ritual of 25-30 contacts underscores his unwavering commitment to building a robust pipeline. Armed with data from RedX and a knack for pattern interrupts, Casey navigates conversations with homeowners like a maestro, turning strangers into promising leads. The duo's banter underscores the transformative power of focused prospecting, steering clear of the red ocean to bask in the blue waters of targeted success.
Image copyright Youtube
Image copyright Youtube
Image copyright Youtube
Image copyright Youtube
Watch Realtors: Stop cold calling FSBO's and Expired listings on Youtube
Viewer Reactions for Realtors: Stop cold calling FSBO's and Expired listings
Circle prospecting is effective when done properly
Prospecting expired and FSBO properties can be challenging due to property conditions and demands
Cut-throat competition in some areas
Comments on the strategy being more suitable for established agents or new agents with a pipeline
Questions about leaving voicemails when leads don't answer
Importance of asking if someone else would pay for the lead
Questions about the specific questions asked during calls
Interest in knowing the timing of Casey's calling
Inquiries about Casey's last name and location
Questions about other sources of business for part-time realtors
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